Chrysler get a new logo;Viper production to end in July 2010

November 4th, 2009

From the article: “At the Chrysler business plan meeting this morning, Ralph Gilles, CEO of the Dodge car brand, dropped big news on the Viper. After going back and forth for the past 18 months on what to do with Viper, Chrysler has decided that production of the current Viper will end in July 2010. Before that happens, 500 final cars will be built that, according to Gilles, will be the most special Vipers ever. Gilles explained that the company wanted to preserve the value of existing Vipers by not continuing the current generation indefinitely. He didn’t give any details on what would be special with the final 500 cars.”

A new Chrysler logo takes wing? - autoblog.com

BREAKING: Dodge to end Viper production in July ‘10, new car in 2012 - autoblog

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Chrysler To Build Three Dodge Vehicles; Considers Midsized Truck

November 4th, 2009

Chrysler Group LLC plans to introduce three new Dodge vehicles and is considering building a midsized pickup truck as it looks to rejuvenate its product portfolio and attract customers.

The details are the first to emerge from Wednesday’s five-year business plan meeting at Chrysler’s headquarters in Auburn Hills, Mich.

Chief Executive Officer Sergio Marchionne intends to spell out how Chrysler will drive sales under his leadership. Marchionne, CEO of Fiat SpA (FIATY, F.MI), took over Chrysler in June after the company filed for bankruptcy protection.

The new Dodge vehicles will include an all new compact model along with a sub-compact hatchback and a midsized sedan. These cars will be introduced from 2012 through 2013.

The midsized truck is under consideration for assembly and introduction in 2011.

Chrysler also intends to refocus its Dodge NASCAR promotion to the Penske team only. The complete motorsports program is under review.

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Chrysler sues Daimler over diesel engines

August 26th, 2009

Chrysler Group LLC has sued Daimler AG, accusing the German automaker of failing to uphold parts delivery contracts and jeopardizing the production of key 2010 vehicles.

The Auburn Hills, Michigan-based company said without the parts it will be unable to produce several 2010 model-year vehicles, including the Chrysler 300 and the Jeep Grand Cherokee SUV.

The lawsuit revolves around dispute over payments for diesel engines supplied by Daimler. Chrysler accused Daimler of using the dispute as a basis for refusing to sign deliveries of steering columns and torque converters.

“Chrysler Group believes Daimler’s effort to extort Chrysler Group into paying for costs for a diesel engine that Daimler agreed to forego a few months ago is a breach of its obligation to negotiate in good faith,” the company said.

Chrysler sues Daimler over key 2010 vehicle parts - yahoo.com

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Chrysler may replace LX platform with Fiat technology

August 6th, 2009

From the article: “Chrysler Group LLC may retire the engineering used to make its iconic 300C sedan in favor of more modern architecture jointly developed with Fiat SpA, said two people familiar with the situation.

The so-called “LX” platform, which was used to produce more than 210,000 cars last year, would be replaced by a new structure that could also underpin a full-sized sedan for Fiat’s Alfa Romeo brand, said the people, who declined to be identified because a final decision hasn’t been made.

The project would be the first joint product by Chrysler and Fiat and would be the basis for the U.S. carmaker’s highest- volume vehicles as well as Alfa Romeo’s largest sedan. Sergio Marchionne, chief executive officer of both automakers, has said a company needs to build at least one million vehicles on a single platform to be profitable.”

Chrysler May Replace 300C Engineering With Joint Fiat Platform - bloomberg.com

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Same old problem haunt new purchased Chrysler

June 10th, 2009

From the article: “Chrysler was reborn Wednesday under a new Italian parent, but it can’t shake the shadows of its past: It’s not selling enough cars, its fleet is tilted to trucks and SUVs, and help is more than a year away.

A 42-day stay in bankruptcy court cleansed the company of much of its debt and labor costs, but many analysts say Chrysler’s immediate future is bleak. It lost $8 billion in 2008, and sales are down by almost half for the first five months of this year.

Cars designed by its new owner, Italy’s Fiat Group SpA, won’t make it to the U.S. until late 2010. And even then there are no guarantees American drivers will want the tiny cars Fiat specializes in.

In the meantime, Chrysler is left with few new vehicles headed to its drastically reduced network of dealers. Its aging model lineup is still heavy with bigger vehicles. And its offerings in the growing small and midsize markets haven’t caught on.”

Problems of old Chrysler linger at new Chrysler - yahoo.com

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Nardelli out; Robert Kidder to become Chrysler chairman

May 20th, 2009

Chrysler LLC selected C. Robert Kidder, former chairman of Borden Chemical and Duracell Chairman, to become chairman of a reorganized Chrysler.

Mr. Kidder, currently the lead director of Morgan Stanley, will succeed Robert Nardelli, who will step down as chairman and chief executive when the auto maker emerges from Chapter 11 bankruptcy protection. Chrysler said it will name a new CEO with the “concurrence” of Fiat SpA, which has agreed to forge an alliance with Chrysler.

Mr. Kidder’s board experience and business “will provide the leadership and strategic counsel that will help to create a strong global competitor moving forward,” Mr. Nardelli said in prepared comments.

Also Wednesday, Chrysler won court approval to borrow the full amount of a $4.96 billion loan from the U.S. and Canada.

Chrysler Names Nardelli’s Successor - wsj.com

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Opinion: Small Town Chrysler… Memories Served…

May 17th, 2009

From the article: “The car business is a great business. Despite the economic downturn and widespread recession- basically ruining domestic car sales- the car business is a simple business of people and cars. It’s a fun business. It’s exciting as jobs go. You’re selling what people want, what they’re happy spending money on- no matter the love, (or not) for the automobile, let’s face it- American’s love the smell of a new car. If given the choice of buying a new car and say, toilet paper, toothpaste, or maybe life insurance- they’d pick cars. Trust me.

My tenure at Chrysler was typical and short. I sold a lot of cars, did pretty well, had to lie on every profitable sale, work my ass-off on every pain-in-the-ass deal, only to make $50 bucks before taxes, per copy. Sixty hours weeks on your feet, most often six days a week, in all sorts of weather donning a suit. Rain, sleet, snow, didn’t matter. Push metal, hold gross, make it happen. Hope for the next “five-pounder” to make your week. I’m not saying it’s right; it is what it is (was…). By the way, a five-pounder is a deal with $5,000 gross profit in the front-end (above invoice)- a very good score for a salesmen who makes his money on a percentage of gross profit…

I worked alongside ex-cons, drug addicts, misfits; not all of them, just some of the more memorable ones. The smart ones (and there were many) weren’t honest and the honest ones, well, made no money! They were blown-out, fired, sometimes in a matter of days.”


Small Town Chrysler… Memories Served…
- zerohedge.blogspot.com

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Bloomberg: Chrysler Plan Makes Dealers Feel Like ‘Piece of Meat’

May 15th, 2009

From the article: “Stanley Balzekas Jr. served in the U.S. Army and survived six months in World War II German prison camps. His Chicago Chrysler-Jeep franchise won’t survive the automaker’s cutbacks.

Balzekas’s family has been in the business since 1919, when his father, Stanley Sr., a blacksmith from Lithuania, opened his first dealership. In the early years, Balzekas Motor Sales Inc. carried Pontiacs, Chevrolets and Studebakers. It’s been a Chrysler-only shop since 1933.

“After 90 years, we are a piece of meat,” said Balzekas, 85, whose two sons and one daughter also work at the dealership. A letter from Chrysler LLC early yesterday notified him that “we are no longer a dealer,” he said in a telephone interview.”

Chrysler Plan Makes Dealers Feel Like ‘Piece of Meat’ - bloomberg.com

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Fiat CEO to take over Chrysler; interested in Saab

May 6th, 2009

From the article: “Fiat SpA Chief Executive Officer Sergio Marchionne plans to take charge of Chrysler LLC after it emerges from bankruptcy within the 60-day time frame set by President Obama’s administration.

“Chrysler is on track to re-emerge from bankruptcy in 60 days,” Marchionne said in an interview. “I will become Chrysler CEO after that.” The idea has been discussed in meetings with the Treasury, he said.

The Italian carmaker, having come to the rescue of Chrysler, is interested in acquiring Swedish carmaker Saab Automobile as Marchionne tries to assemble a global auto group, including GM’s Opel and Vauxhall operations in Europe and Latin America.

“Saab is an interesting opportunity, the brand is however too small for the auto mass market,” Marchionne said. “We could combine Saab with another brand. In the U.S., there’s a Saab dealership network. It would be a pity to give that up.” ”

Fiat CEO Marchionne Says He Will Run Chrysler, Also Wants Saab - bloomberg.com

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Chrysler to sell all assets to Fiat; LaSorda retires

May 2nd, 2009

Chrysler LLC is expected to file a motion Saturday to sell substantially all of its assets to Italian automaker Fiat Group SpA, but the ailing automaker must still deal with creditors who refused to come to a deal to erase the company’s debt.

Attorneys for Chrysler say eight plants will not be affected by the sale, including five that the automaker revealed it will shutter by the end of next year.

While Chrysler faced its first hearing Friday in Manhattan bankruptcy court, court documents showed the Big Three automaker planned to close plants in Michigan, Missouri, Ohio and Wisconsin that employ about 4,800 people. Chrysler said they will be offered jobs at other plants.

The company also announced President and Vice Chairman Tom LaSorda is retiring effective immediately.

Chrysler expected to sell assets to Fiat - yahoo.com

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Chrysler Files for Bankruptcy

April 30th, 2009

Chrysler LLC, the smallest of the Big Three U.S. automakers, filed today for bankruptcy protection in New York to streamline operations and shed debt in a reorganization that includes Italy’s Fiat SpA as a partner.

The iconic automaker, which survived a near-death experience in 1979, missed a U.S. government deadline to come up with a restructuring plan by today that was rigorous enough to avoid bankruptcy and qualify for more bailout aid. The carmaker tried to negotiate an alliance with Fiat, reduce $6.9 billion in secured loans and cut $10.6 billion owed to a pension fund. Some lenders refused to slash the debt to $2.25 billion.

The carmaker and the government plan to use the bankruptcy process to revitalize Chrysler by putting its best assets, such as its Jeep and Dodge Ram brands, in a new company that wouldn’t be burdened by current costs and debt. A slimmed-down version of Chrysler, armed with Fiat’s small-car technology, would emerge from such a process, giving the carmaker a “new lease on life,” U.S. President Barack Obama said today.

Chrysler Files for Bankruptcy to Shed Debt, Seal Fiat Accord - bloomberg.com

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Breaking News: Obama Said to Plan for Chrysler Bankruptcy, Alliance

April 29th, 2009

President Barack Obama aims to announce tomorrow that Chrysler LLC will be placed into Chapter 11 bankruptcy, leading to an alliance with Italian automaker Fiat SpA, people involved in the matter said.

Administration officials are still resolving outstanding issues, and the plan isn’t finished yet, said one of the people, who declined to be named because discussions are private.

As part of ongoing negotiations, the U.S. Treasury raised its offer to Chrysler’s lenders, offering them $2.25 billion in cash to forgive $6.9 billion in secured debt, two other people familiar with the matter said. The previous offer had been for $2 billion in cash.

Any bankruptcy filing could come as soon as tomorrow, people familiar with that matter said.

Chrysler’s best assets would be sold to a new entity that would have an ownership structure similar to that envisioned in an out-of-court deal between the Auburn Hills, Michigan-based automaker and Fiat, based in Turin, Italy, the people said.

The Italian company would become a 20 percent owner of Chrysler, and a union retiree health-care trust fund would own 55 percent, with the rest of the company staying in the government’s hands initially, the people said.

Update: The Treasury Department sweetened its offer to Chrysler bondholders by $250 million, set a 6 p.m. deadline.

Obama Said to Plan for Chrysler Bankruptcy, Alliance - bloomberg.com

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Breaking News: Chrysler lenders, US Treasury reach a deal

April 28th, 2009

The U.S. Treasury reached an agreement with Chrysler LLC’s lenders that may help the troubled automaker avoid bankruptcy, a source briefed on the matter said on Tuesday.

The details of the deal were not immediately available, the source said.

Chrysler’s first-lien lenders, owed $6.9 billion in secured loans, have agreed to write down the debt to $2 billion, the Washington Post reported earlier on Tuesday.

From ft.com: “The United Auto Workers’ union will own 55 per cent of Chrysler and Italy’s Fiat will eventually own 35 per cent of the carmaker after a balance sheet restructuring, with remaining stock split between Chrysler’s secured lenders and the US federal government, according to a UAW document sent to members on Tuesday.”

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